tag:blogger.com,1999:blog-4804594232302820052024-02-20T13:04:04.523-08:00SEO PrimerAnonymoushttp://www.blogger.com/profile/09697795071335304789noreply@blogger.comBlogger5125tag:blogger.com,1999:blog-480459423230282005.post-70246737657608397002019-01-21T21:14:00.000-08:002019-01-21T21:14:02.284-08:00Why Make Cybersecurity a Core Business Resource Essential <div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhu1zG0ohzmkrcon1J1jQCJc5dxHNbPSbTP8KyEdbA4z7hg1naZg5vH_-anR-qIdV1hfHU7Uv5efu5tboINrYchkCyJgnA6GaRpflH34vnPEQ3YcWBKhid8tC5ni6OY4Jvy8n5T52LAlrWF/s1600/Cybersecurity+for+Every+Startup-1.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="338" data-original-width="600" height="180" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhu1zG0ohzmkrcon1J1jQCJc5dxHNbPSbTP8KyEdbA4z7hg1naZg5vH_-anR-qIdV1hfHU7Uv5efu5tboINrYchkCyJgnA6GaRpflH34vnPEQ3YcWBKhid8tC5ni6OY4Jvy8n5T52LAlrWF/s320/Cybersecurity+for+Every+Startup-1.jpg" width="320" /></a></div>
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<span style="font-size: 13.0pt; line-height: 115%;">No business is
secure unless it exists under the safety shield of a cybersecurity system. It
is common that many businesses initiate their operation with limited capital and
less system resources. Much to say, many have started even without a stable and
defined cybersecurity. And still many have reluctance and even doubted the
necessity of integrating a cybersecurity system at the earliest stage in the
life of their businesses. In these days of advancing and challenging computer technology,
businesses of every size any kind are susceptible to myriads of cyber risks.
And many small and business start-ups prey victims to every kind of
cyber-attacks. The more reason why businesses need to make cybersecurity a
business core essential. And to better implement cybersecurity a core business
essential, efficient pointers need to be understood by every business owners
and investors.<o:p></o:p></span></div>
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<b><span style="font-size: 13.0pt; line-height: 115%;">Security on critical operational
processes.<o:p></o:p></span></b></div>
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<span style="font-size: 13.0pt; line-height: 115%;">Laying
security system within company bounds can sometimes be tricky with lurking
cyber threats abounds. Safety nets must
be put in place where it fails most and vulnerable from breach. Emails, web
contents and financial gateways are just some of those critical business
processes that must be primarily secured with reliable and efficient
cybersecurity system.<o:p></o:p></span></div>
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<b><span style="font-size: 13.0pt; line-height: 115%;">Safety through continuing
cybersecurity awareness.<o:p></o:p></span></b></div>
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<span style="font-size: 13.0pt; line-height: 115%;">For a
starting up company with still limited and minimal resource, the continuing
employee awareness on the capacity of the cybersecurity system will not only
help in keeping the process efficient and secure but likewise upgrade the
employees’ level of understanding on the different cyber risks that threatens the
business and how they can be avoided. <o:p></o:p></span></div>
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<b><span style="font-size: 13.0pt; line-height: 115%;">Cybersecurity that fits.<o:p></o:p></span></b></div>
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<span style="font-size: 13.0pt; line-height: 115%;">Cybersecurity
is not really a matter of choice or balance between convenience and security. But attaining a seamless and tailor fit
security system can be possible with sophistication and custom upgrades. However, taking the “too much too little”
approach likewise can sometimes lead to a less likely outcome. <o:p></o:p></span></div>
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<b><span style="font-size: 13.0pt; line-height: 115%;">Security from the start.<o:p></o:p></span></b></div>
<span style="font-family: "calibri" , "sans-serif"; font-size: 13.0pt; line-height: 115%;">The cybersecurity of a business must primarily
secure and protect company data, maintain the valuable internal system that
operates efficiently in accordance with achieving the visions and goals of the
business. It must increase the efficiency
of its human resource as well as value its patrons and customers with safe and
secure transaction processes. Making cybersecurity a core business essential
will not only help the business safeguard its valuable data, information and
internal system but can basically put the business securely on the right foot right
from the start.</span>Anonymoushttp://www.blogger.com/profile/09697795071335304789noreply@blogger.com0tag:blogger.com,1999:blog-480459423230282005.post-9102114866011312622019-01-21T21:08:00.000-08:002019-01-21T21:08:09.987-08:00This is Why You Should Not Entrust Robots to Oversee Your Cybersecurity<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjMjA_7rmAH3yc7OFuRyUj058x4p24c_x0gI8dgKH8-odkA6lUQGUVk1iIAVr9sggR53jyGzr2v8bU07trpHFvuzFiPclGFsdFiRvU46VBOFgU5ovzpG1SHy29c5awULvqJ7Vgs6gV1POp1/s1600/technology-wallpapers-46892-hd-wallpapers-background.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="900" data-original-width="1200" height="240" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjMjA_7rmAH3yc7OFuRyUj058x4p24c_x0gI8dgKH8-odkA6lUQGUVk1iIAVr9sggR53jyGzr2v8bU07trpHFvuzFiPclGFsdFiRvU46VBOFgU5ovzpG1SHy29c5awULvqJ7Vgs6gV1POp1/s320/technology-wallpapers-46892-hd-wallpapers-background.jpg" width="320" /></a></div>
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It may be amusing to
see robot army troops drill in unison and synchronicity. It is good to know
that in retrospect machines has been a really great human industrial partner ever
since machines were introduced. But such partnership might be not be a great
idea since through the years, system security robots have created havoc of
disasters that crippled business empires when left with their own kind and made.
It would therefore be wise to re-think more about trusting your system’s
security to robots. One big thing about robotic security automation was its
vulnerability to hacking. Even experts have noticed the growing numbers of
internal systems run by robotics automation have created serious cyber risks in
businesses worldwide. Robots could be the biggest thing in terms of performance
and production but not really securely flawless and seamless as shield against
hacking and cyber threat attacks. Michael Overly, partner and lawyer from Foley
& Lardner noted <b>two aspects</b>
concerning the integration of robotics in overseeing your system’s security. <o:p></o:p></div>
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<b><span style="font-size: 14.0pt;">A. Dealing with potential cyber threats.<o:p></o:p></span></b></div>
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Since machines are
integral part to the process and operational systems of businesses, Overly
points out machine malfunctions can literally wipe out an entire assembly plant
down to its knees. Just like how <a href="http://www.csoonline.com/article/3139448/security/robots-present-a-cyber-risk.html">ransomware</a>
attacked the system of a plant in Mexico. The malware locked up files needed in
order to operate their system causing damage to individual users, machines and
the business as a whole. All because of the scam initiated by the malware. Many
think machines do not have information identities like how humans have personal
identification thinking they will not be subject to identity information
threats. Little do these people know that even conventional smart home
appliances like refrigerators bears machine identities unique and distinct that
can be used by their manufacturers in their systems. This very thing happened
to Proofpoint when it uncovers the <a href="http://investors.proofpoint.com/releasedetail.cfm?releaseid=819799">IoT
cyberattack</a> in the year 2014.<o:p></o:p></div>
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In order to deal with
the risks involved in automating your cybersecurity by robots, here are few
safeguards that will help you manage your cybersecurity in alliance with your
system’s robotic automation.<o:p></o:p></div>
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<b>Ways to Reduce Cyber risks Using Automated Monitoring<o:p></o:p></b></div>
<div class="MsoListParagraphCxSpFirst" style="background: white; line-height: normal; mso-add-space: auto; mso-list: l0 level1 lfo1; mso-margin-bottom-alt: auto; mso-margin-top-alt: auto; mso-outline-level: 1; text-indent: -.25in;">
<!--[if !supportLists]--><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;">·<span style="font-family: "Times New Roman"; font-size: 7pt; font-stretch: normal; font-variant-east-asian: normal; font-variant-numeric: normal; line-height: normal;">
</span></span><!--[endif]-->Closely monitor the SIEM system events and
procedures through extraction of relevant information including close
communication with assigned personnel as needed as possible in order to preempt
and solve more complexities that may be involved.<o:p></o:p></div>
<div class="MsoListParagraphCxSpMiddle" style="background: white; line-height: normal; mso-add-space: auto; mso-list: l0 level1 lfo1; mso-margin-bottom-alt: auto; mso-margin-top-alt: auto; mso-outline-level: 1; text-indent: -.25in;">
<!--[if !supportLists]--><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;">·<span style="font-family: "Times New Roman"; font-size: 7pt; font-stretch: normal; font-variant-east-asian: normal; font-variant-numeric: normal; line-height: normal;">
</span></span><!--[endif]-->Capture and thoroughly review antivirus system
alerts and integrate policies in order to prevent invasion and breach.<o:p></o:p></div>
<div class="MsoListParagraphCxSpMiddle" style="background: white; line-height: normal; mso-add-space: auto; mso-list: l0 level1 lfo1; mso-margin-bottom-alt: auto; mso-margin-top-alt: auto; mso-outline-level: 1; text-indent: -.25in;">
<!--[if !supportLists]--><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;">·<span style="font-family: "Times New Roman"; font-size: 7pt; font-stretch: normal; font-variant-east-asian: normal; font-variant-numeric: normal; line-height: normal;">
</span></span><!--[endif]--> Manage
and evaluate security and efficiency of access and functions of internal
security system.<o:p></o:p></div>
<div class="MsoListParagraphCxSpMiddle" style="background: white; line-height: normal; mso-add-space: auto; mso-list: l0 level1 lfo1; mso-margin-bottom-alt: auto; mso-margin-top-alt: auto; mso-outline-level: 1; text-indent: -.25in;">
<!--[if !supportLists]--><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;">·<span style="font-family: "Times New Roman"; font-size: 7pt; font-stretch: normal; font-variant-east-asian: normal; font-variant-numeric: normal; line-height: normal;">
</span></span><!--[endif]-->Have the option to remotely disconnect and
authorize systems and devices from the network from other access points like
email or SMS, both or other secure combinations.<o:p></o:p></div>
<div class="MsoListParagraphCxSpMiddle" style="background: white; line-height: normal; mso-add-space: auto; mso-list: l0 level1 lfo1; mso-margin-bottom-alt: auto; mso-margin-top-alt: auto; mso-outline-level: 1; text-indent: -.25in;">
<!--[if !supportLists]--><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;">·<span style="font-family: "Times New Roman"; font-size: 7pt; font-stretch: normal; font-variant-east-asian: normal; font-variant-numeric: normal; line-height: normal;">
</span></span><!--[endif]-->Regularly conduct on-demand on site or remote
checks of users currently logged in to certain workstations. Again, have the
option to do this routine either remotely through means like email or SMS.<o:p></o:p></div>
<div class="MsoListParagraphCxSpMiddle" style="background: white; line-height: normal; mso-add-space: auto; mso-list: l0 level1 lfo1; mso-margin-bottom-alt: auto; mso-margin-top-alt: auto; mso-outline-level: 1; text-indent: -.25in;">
<!--[if !supportLists]--><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;">·<span style="font-family: "Times New Roman"; font-size: 7pt; font-stretch: normal; font-variant-east-asian: normal; font-variant-numeric: normal; line-height: normal;">
</span></span><!--[endif]-->Generate, review and analyze the data listed on the
Active Directory (AD) locked users. Both those who are logged in and haven’t
logged in to the domain must be reviewed and carefully analyzed about their
logging status behavior. <o:p></o:p></div>
<div class="MsoListParagraphCxSpMiddle" style="background: white; line-height: normal; mso-add-space: auto; mso-list: l0 level1 lfo1; mso-margin-bottom-alt: auto; mso-margin-top-alt: auto; mso-outline-level: 1; text-indent: -.25in;">
<!--[if !supportLists]--><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;">·<span style="font-family: "Times New Roman"; font-size: 7pt; font-stretch: normal; font-variant-east-asian: normal; font-variant-numeric: normal; line-height: normal;">
</span></span><!--[endif]--> Generate
and monitor log in expiration of user and integrate policies for managing the
process or protocol.<o:p></o:p></div>
<div class="MsoListParagraphCxSpLast" style="background: white; line-height: normal; mso-add-space: auto; mso-list: l0 level1 lfo1; mso-margin-bottom-alt: auto; mso-margin-top-alt: auto; mso-outline-level: 1; text-indent: -.25in;">
<!--[if !supportLists]--><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;">·<span style="font-family: "Times New Roman"; font-size: 7pt; font-stretch: normal; font-variant-east-asian: normal; font-variant-numeric: normal; line-height: normal;">
</span></span><!--[endif]-->Manage very well the enabling and disabling of
user logins on certain timeframes and add the function of remotely doing this
especially to hostile or risky users. <b><o:p></o:p></b></div>
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<b><span style="font-size: 14.0pt;">B.
Examine how robots use data.<o:p></o:p></span></b></div>
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Overly also cited the issue on examining how robots perform security
functions with the data under its care.
Analysis must be rigorously scrutinized with emphasis especially on the
vulnerabilities that maybe lurking during the process. Robots do their functions exactly according
to the programmed sequences and protocols of a process. However, the effect and
subsequent results of those protocols and sequences might run into some unknown
mishaps that further analyzing what lies beyond the process might give one the
idea how threats and risks could invade and break into the system. It is
therefore wise to analyze further how to root up to what extent how robots did
go as far as data security is concerned. The following are some of the ones missed
by robotic automation if their human counterparts are slack with their duties.
They can therefore be ideal guides for a healthy alliance with your security
robots. <o:p></o:p></div>
<div class="MsoListParagraphCxSpFirst" style="background: white; line-height: normal; margin-bottom: 12.0pt; mso-add-space: auto; mso-list: l1 level1 lfo2; text-indent: -.25in;">
<!--[if !supportLists]--><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;">·<span style="font-family: "Times New Roman"; font-size: 7pt; font-stretch: normal; font-variant-east-asian: normal; font-variant-numeric: normal; line-height: normal;">
</span></span><!--[endif]--><b>Watch out
for interceptors.</b> Without proper safeguard, data within the system can be
intercepted internally or remotely.<o:p></o:p></div>
<div class="MsoListParagraphCxSpMiddle" style="background: white; line-height: normal; margin-bottom: 12.0pt; mso-add-space: auto; mso-list: l1 level1 lfo2; text-indent: -.25in;">
<!--[if !supportLists]--><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;">·<span style="font-family: "Times New Roman"; font-size: 7pt; font-stretch: normal; font-variant-east-asian: normal; font-variant-numeric: normal; line-height: normal;">
</span></span><!--[endif]--><b>Slack and
be hijacked.</b> Hijacks and attacks normally happen when a station was left
unaided or unattended. Making sure manning was rigor and detailed all the time
was the way to properly secure the systems data even if the robots are doing
their tasks.<o:p></o:p></div>
<div class="MsoListParagraphCxSpMiddle" style="background: white; line-height: normal; margin-bottom: 12.0pt; mso-add-space: auto; mso-list: l1 level1 lfo2; text-indent: -.25in;">
<!--[if !supportLists]--><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;">·<span style="font-family: "Times New Roman"; font-size: 7pt; font-stretch: normal; font-variant-east-asian: normal; font-variant-numeric: normal; line-height: normal;">
</span></span><!--[endif]--><b>Take one
or several steps ahead.</b> We all know
robots move faster not many humans can perform. But to be able to efficiently address your
automated security system, you must act amd think ahead of what your robotic
counterparts will do. By analyzing their
functions and capabilities, human counterparts of automated system must know the
result of the functions undertaken by robots. By awaiting its next function or
doing the next sequence will not only help in saving time on the process but
can leave you enough time to analyze the efficiency of the machine and have the
time to examine for loopholes that lurks and might need prevention before they
happen next.<o:p></o:p></div>
<div class="MsoListParagraphCxSpMiddle" style="background: white; line-height: normal; margin-bottom: 12.0pt; mso-add-space: auto; mso-list: l1 level1 lfo2; text-indent: -.25in;">
<!--[if !supportLists]--><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;">·<span style="font-family: "Times New Roman"; font-size: 7pt; font-stretch: normal; font-variant-east-asian: normal; font-variant-numeric: normal; line-height: normal;">
</span></span><!--[endif]--><b>Be a role
player.</b> Never let machines rule the process. It must be you and your
intelligence in command and not these artificially intelligent-filled machines.<o:p></o:p></div>
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<!--[if !supportLists]--><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;">·<span style="font-family: "Times New Roman"; font-size: 7pt; font-stretch: normal; font-variant-east-asian: normal; font-variant-numeric: normal; line-height: normal;">
</span></span><!--[endif]--><b>Use it
and avoid being used.</b> Remember along with these machines might come high
definition cameras, microphones and other sophisticated monitoring apps and
gadgets, use them for the benefit of how you want to manage the system. Those
are the things you need and paid for to securely monitor the system.<o:p></o:p></div>
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<b>Alliance between human intelligence and artificial intelligence.<o:p></o:p></b></div>
<span style="font-family: "Calibri","sans-serif"; font-size: 11.0pt; line-height: 115%; mso-ansi-language: EN-PH; mso-ascii-theme-font: minor-latin; mso-bidi-font-family: "Times New Roman"; mso-bidi-language: AR-SA; mso-bidi-theme-font: minor-bidi; mso-fareast-font-family: Calibri; mso-fareast-language: EN-US; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin;">In this age of technology and automation, robots
have become man’s best buddy in terms of production and efficiency. Although
robots were still on its infancy stage as it learns more and more on how to
ease and help man in its daily endeavors. There have been recorded instances
that instead of getting the work done; robots have become man’s disastrous
working machine. The alliance between
man and robotics though still plagued with bugs has the great potential of
productivity to make most out of man’s work and activities. The need of
prevention technology to secure man’s system and information is of utmost
essence and urgency. The rise in technology might benefit the system, man and
robotics. As cyber attacks become <a href="http://www.parminc.com/2016/11/06/the-next-frontier-of-cybercrime/">sophisticated
through time</a>, security and preventing attacks on internal systems and data
can be achieved best by manning the system with able and capable human
intelligence side by side with artificial machine intelligence. Coupled with
efficient and well-managed systems and procedures, the alliance of man with
robots can ideally be perfected and achieved. </span>Anonymoushttp://www.blogger.com/profile/09697795071335304789noreply@blogger.com0tag:blogger.com,1999:blog-480459423230282005.post-78313114517398639032017-07-29T13:29:00.002-07:002017-07-29T13:29:54.313-07:005 Major Mistakes Why Your Content Sucks! <div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgRgxoQh1pQS8jkeOtLKkEYOoKcXh8N_HKcwzcfvBOpOaPtplFc2e_ROysBL8oKYlzRiVDdFTaSql4K6AZ8A3xhalLU0-aipLVYVBHdM_cQhaGUMCRplWrx9zQK4jTvwkpYcAYXdjC8ZFLG/s1600/5+Major+Mistakes+Why+Your+Content+Sucks-001.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="470" data-original-width="867" height="345" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgRgxoQh1pQS8jkeOtLKkEYOoKcXh8N_HKcwzcfvBOpOaPtplFc2e_ROysBL8oKYlzRiVDdFTaSql4K6AZ8A3xhalLU0-aipLVYVBHdM_cQhaGUMCRplWrx9zQK4jTvwkpYcAYXdjC8ZFLG/s640/5+Major+Mistakes+Why+Your+Content+Sucks-001.jpg" width="640" /></a></div>
<span style="font-family: inherit;"><br /></span>
<span style="font-family: inherit;"><br /></span>
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<span style="font-family: inherit;">One of the foremost issues most business entrepreneurs would
like to address was the question on why their content isn’t working for their
business. Creating effective marketing content
was a big problem and a major dilemma to many marketers. It’s an issue that need to be taken very
seriously by every business. But before it’s
too late and let matters get worse you might want to continue reading and consider
these 5 major mistakes why your content sucks and rebound to get your website
going. Spice up those contents and save
your day!</span></div>
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<b style="font-family: inherit; text-indent: -0.25in;"><br /></b></div>
<div class="MsoNormal">
<b style="font-family: inherit; text-indent: -0.25in;">1.<span style="font-stretch: normal; font-variant-numeric: normal; font-weight: normal; line-height: normal;"> </span></b><b style="font-family: inherit; text-indent: -0.25in;">Your content lacks the related graphics and
images.</b></div>
<!--[if !supportLists]--><br />
<span style="line-height: 115%;"><span style="font-family: inherit;"><br /></span></span>
<span style="line-height: 115%;"><span style="font-family: inherit;">Visuals play an important role in making your
content connect and communicate the essence of your content to the readers. Images help the development and execution of the
content marketing strategies being carried out on the article about your brand.
Catchy images effectively drive visitors and promote and convey the message of your
content. Do remember that the anatomy of
a great content post include an amazing headline, depth and catchy visuals that
go with it.</span></span><br />
<span style="line-height: 115%;"><span style="font-family: inherit;"><br /></span></span>
<span style="line-height: 115%;"><span style="font-family: inherit;"><br /></span></span>
<span style="line-height: 115%;"><span style="font-family: inherit;"><br /></span></span>
<span style="line-height: 115%;"><b style="font-family: inherit; text-indent: -0.25in;">2.<span style="font-stretch: normal; font-variant-numeric: normal; font-weight: normal; line-height: normal;"> </span></b></span><b style="font-family: inherit; text-indent: -0.25in;">Your content lacks vital documentation.</b><br />
<div class="MsoNormal">
<span style="font-family: inherit;">If you wonder why your content does not perform according to
your desires, documentation might be that vital missing link between what can efficiently
work and what is it you’re not doing correctly.<o:p></o:p></span></div>
<div class="MsoNormal">
<span style="font-family: inherit;">If your content marketing efforts haven’t been yielding the
desired results for your business, you might need to look deep into the
structure of your strategy and to discover why content marketing isn’t working
for you. Documentation is by right
essential to content marketing and many content marketers failed to associate
them as a strategy.<o:p></o:p></span></div>
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<span style="font-family: inherit;"><br /></span></div>
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<!--[if !supportLists]--><span style="font-family: inherit;"><b>2</b></span></div>
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<span style="font-family: inherit;"><b><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiVm5q8r_zArwb73fbn8KuKuAFOZyjKQ0Is_Pe1Xypcm3HjB28ASSmHM1-ZvkNIvFqoL68tpt5bz2zLzsHWQDrgZk01NkKsVREs-dmt_nz4evmiDTUp9kpSzdQ7xVONLQXjYmOOJOFK_Txg/s1600/5+Major+Mistakes+Why+Your+Content+Sucks-003.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="199" data-original-width="300" height="265" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiVm5q8r_zArwb73fbn8KuKuAFOZyjKQ0Is_Pe1Xypcm3HjB28ASSmHM1-ZvkNIvFqoL68tpt5bz2zLzsHWQDrgZk01NkKsVREs-dmt_nz4evmiDTUp9kpSzdQ7xVONLQXjYmOOJOFK_Txg/s400/5+Major+Mistakes+Why+Your+Content+Sucks-003.jpg" width="400" /></a></b></span></div>
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<span style="font-family: inherit;"><b><br /></b></span></div>
<b style="font-family: inherit; text-indent: -0.25in;">3.<span style="font-stretch: normal; font-variant-numeric: normal; font-weight: normal; line-height: normal;"> </span></b><b style="font-family: inherit; text-indent: -0.25in;">Your </b><b style="font-family: inherit; text-indent: -0.25in;">content is irrelevant.</b><div class="MsoNormal">
<span style="font-family: inherit;"><br /></span></div>
<div class="MsoNormal">
<span style="font-family: inherit;">Many content marketers are failing to highlight the substance
of their campaign making the content non-sensical and leading the audience to lost
interest about the subject.<o:p></o:p></span></div>
<div class="MsoNormal">
<span style="font-family: inherit;">Highly relevant contents are surefire traffic drivers. It is best to push your readers with content
that are valuable to them. It is
therefore best to evaluate your audience to know and meet their needs that will
push them to the purchase cycle. Relevant
content help build online authority and credibility of your website. <o:p></o:p></span></div>
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<span style="font-family: inherit;"><br /></span></div>
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<span style="font-family: inherit;"><br /></span></div>
<div class="MsoNormal">
<b style="font-family: inherit; text-indent: -0.25in;">4.<span style="font-stretch: normal; font-variant-numeric: normal; font-weight: normal; line-height: normal;"> </span></b><b style="font-family: inherit; text-indent: -0.25in;">You </b><b style="font-family: inherit; text-indent: -0.25in;">fail to add metrics to your content.</b></div>
<div class="MsoNormal">
<span style="font-family: inherit;"><br /></span></div>
<div class="MsoNormal">
<span style="font-family: inherit;">Analytics can drive massive traffic. Let the numbers do the talking and your
content <o:p></o:p></span></div>
<div class="MsoNormal">
<span style="font-family: inherit;">Measuring hard facts build credibility to your content. It creates a culture of values to your
readers that define reliability and lead followers to your content. You must be sure to identify the right
signals to ensure trust and loyalty of your followers. Incorrect metrics are inefficient and may
lead to false representation and put your website credibility in a disadvantage.<o:p></o:p></span></div>
<div class="MsoNormal">
<span style="font-family: inherit;"><br /></span></div>
<div class="MsoNormal">
<span style="font-family: inherit;"><br /></span></div>
<div class="MsoNormal">
<b style="font-family: inherit; text-indent: -0.25in;">5.<span style="font-stretch: normal; font-variant-numeric: normal; font-weight: normal; line-height: normal;"> </span></b><b style="font-family: inherit; text-indent: -0.25in;">Your </b><b style="font-family: inherit; text-indent: -0.25in;">content is not enough.</b></div>
<span style="line-height: 115%;"><span style="font-family: inherit;">
</span></span><br />
<div class="MsoNormal">
<span style="font-family: inherit;"><br /></span></div>
<div class="MsoNormal">
<span style="font-family: inherit;">A redundant and obsolete website will fail to capture
traffic. Filling your website with highly
relevant and fresh contents attracts visitors like magnet, bookmarks your page and
keeps them going back over and over again.
You therefore need to publish posts regularly as you add landing pages
to improve site traffic.<o:p></o:p></span></div>
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<span style="font-family: inherit;"><br /></span></div>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiI7pgxBSb465WT4ulmRY-n27haUgjEj8RwkisojRBQYyS8Fm57M6KyB1t9p0oloXBgXTuWg-CISdLL4TsPzt59RyU4NMKFc7CC9qSqpH9ReWWwUpGbrMJjXqExp-Bltiwec9Fc0-DdVxwi/s1600/5+Major+Mistakes+Why+Your+Content+Sucks-002.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="907" data-original-width="1374" height="211" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiI7pgxBSb465WT4ulmRY-n27haUgjEj8RwkisojRBQYyS8Fm57M6KyB1t9p0oloXBgXTuWg-CISdLL4TsPzt59RyU4NMKFc7CC9qSqpH9ReWWwUpGbrMJjXqExp-Bltiwec9Fc0-DdVxwi/s320/5+Major+Mistakes+Why+Your+Content+Sucks-002.png" width="320" /></a></div>
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<span style="font-family: inherit;"><br /></span></div>
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<span style="font-family: inherit;"><br /></span></div>
<div class="MsoNormal">
<span style="font-family: inherit;">Overcoming the dilemma of content marketing where most
marketers are having a setback is a no easy task. These 5 major mistakes why most content do
not work accordingly can make your marketing strategy bound to fail. Working out
to tackle the issues of your content will greatly influence the performance of
your marketing strategy for the better and achieve your goals. Resolving these mistakes for your content to
work for you will produce efficient leads and traffic to make your business
boom and stay on top. <o:p></o:p></span></div>
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<span style="font-family: inherit;"><br /></span></div>
<div class="MsoNormal">
<span style="font-family: inherit;">Do you have what it takes to have that great content? <o:p></o:p></span></div>
<div class="MsoNormal">
<span style="line-height: 115%;"><span style="font-family: inherit;"><br /></span></span></div>
<div class="MsoNormal">
<span style="line-height: 115%;"><span style="font-family: inherit;">Comments and replies below are highly
appreciated.</span></span></div>
Anonymoushttp://www.blogger.com/profile/09697795071335304789noreply@blogger.com0tag:blogger.com,1999:blog-480459423230282005.post-1278608933087572052017-07-17T02:13:00.000-07:002017-07-18T01:41:21.652-07:003 Secrets Word of Mouth can get you Viral & There’s No Stopping It!’<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgUhsqouez7swC_5Z6fpfhipBfdNW4z0tXFz0v97xecEn22cRYdPNv4_ybEuOCrVSHuODkGJo1V-IH9-QMHoJCnOSvZYs2bwRXk8EnZi5V4zxBB8Y3qXEdxYwaOL1K1CyTz7Jz19h-ZInOB/s1600/seoprimer-word-of-mouth.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="800" data-original-width="1600" height="200" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgUhsqouez7swC_5Z6fpfhipBfdNW4z0tXFz0v97xecEn22cRYdPNv4_ybEuOCrVSHuODkGJo1V-IH9-QMHoJCnOSvZYs2bwRXk8EnZi5V4zxBB8Y3qXEdxYwaOL1K1CyTz7Jz19h-ZInOB/s400/seoprimer-word-of-mouth.jpg" width="400" /></a></div>
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<br /></div>
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<b>The Power of Word of
Mouth<o:p></o:p></b></div>
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If you think that word of mouth are just about talking
nonsense. Think again! By word of mouth (WOM), your brand can spread
like a loose wildfire. Social
influences are highly efficient in converting and relaying awesome reviews 10x
than the average message exchanges. One
can generally say that WOM can act as your automatic brand promoter at
large. It simply drives on its own right
into the heart of your market. And
there’s no stopping it!<o:p></o:p></div>
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In today’s vast world of online network societies, getting
viral is the name of the game for every brand and businesses. Products and
services are exploiting all avenues to infiltrate and exploit the vast
opportunities of social media domination in terms of brand awareness and
targeting business goals.<o:p></o:p></div>
<div class="MsoNormal">
<b>The power of word of
mouth.<o:p></o:p></b></div>
<div class="MsoNormal">
Word of mouth marketing is a major component to the growth
and life especially for small and start-up businesses. It is an ingenious way
that can keep your business thrive and stay when your business has yet little
or no marketing capacity to compete against the big ones. Through word of mouth, consumers share their
experiences with your brand as they talk more about it among their social
circles of family and friends. It adds up to your consumer base and can
effectively help in increasing your sales.<o:p></o:p></div>
<div class="MsoNormal">
<b>Send the message
across.<o:p></o:p></b></div>
<div class="MsoNormal">
It's important also to realize that the success of a viral
campaign depends on the vehicles used to transmit the message. There are
companies that are more virally equipped than others. To create a strong viral
link, the message must be able to transport from television advertising to
radio and other extended means of broadcasting to the power of the
Internet. <o:p></o:p></div>
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<br /></div>
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One of the brightest opportunities brought by social media
interaction is the getting through your market using the word of mouth (WOM)
technique. Below are three of the main reasons why harnessing the power of word
of mouth is what your brand need to get across your target market and get
viral.</div>
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<b><span style="font-family: "calibri" , "sans-serif"; font-size: 11.0pt; line-height: 115%;"><br /></span></b></div>
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<b><span style="font-family: "calibri" , "sans-serif"; font-size: 11.0pt; line-height: 115%;"><br /></span></b></div>
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<span style="font-family: inherit;"><b><span style="line-height: 115%;">1. </span><span style="font-size: 11pt; line-height: 115%;">Word of mouth can build customer TRUST. </span></b></span></div>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiEx2iLf8OlcGomPBx7IkhRPwXEfXE56XDWBZhGMTf45sLGK1DhKhlkq8ihMZyBzwcXKhCnDEzPlgXAuAx_IaxfwMXFb6NxD54Pa3KyhyhRNA0RlVKNgFHfeoahHnkvVu_Z9sHXltm-Mass/s1600/seo-primer-trust.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="147" data-original-width="310" height="188" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiEx2iLf8OlcGomPBx7IkhRPwXEfXE56XDWBZhGMTf45sLGK1DhKhlkq8ihMZyBzwcXKhCnDEzPlgXAuAx_IaxfwMXFb6NxD54Pa3KyhyhRNA0RlVKNgFHfeoahHnkvVu_Z9sHXltm-Mass/s400/seo-primer-trust.jpg" width="400" /></a></div>
<b><span style="font-family: "calibri" , "sans-serif"; font-size: 11.0pt; line-height: 115%;"><br /></span></b>
<br />
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<a href="http://www.nielsen.com/id/en/press-room/2015/WORD-OF-MOUTH-RECOMMENDATIONS-REMAIN-THE-MOST-CREDIBLE.html">Nielsen</a>,
one of the world’s foremost information and data measurement company conducted
a poll for 30,000 online respondents in 60 countries and overwhelmingly
resonates word of mouth a high 88% trust rating in measuring consumer
sentiments.</div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
<b style="text-indent: -0.25in;">2. Word of mouth can build a lasting bond to your
customer.</b></div>
<div class="MsoNormal">
<br /></div>
<div class="separator" style="clear: both; text-align: center;">
<b style="text-indent: -0.25in;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgcirO9kQ2TKNRfkTjCxRZYVVfYc2sxsqAYcNjpWh0spmnSQc1HnFKTN_jbZsKRb36_o37vIhmEcbrzlGDPkiUPSLshrJKL1KE63uBWwwCBI6n_GwKWSf-_eDXamtH7FGya6UyPWvZOA98s/s1600/seoprimer-customer-loyalty.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1066" data-original-width="1600" height="266" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgcirO9kQ2TKNRfkTjCxRZYVVfYc2sxsqAYcNjpWh0spmnSQc1HnFKTN_jbZsKRb36_o37vIhmEcbrzlGDPkiUPSLshrJKL1KE63uBWwwCBI6n_GwKWSf-_eDXamtH7FGya6UyPWvZOA98s/s400/seoprimer-customer-loyalty.jpg" width="400" /></a></b></div>
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By working on building trust with your customers, you are likewise
producing brand ambassadors among them that are willing to share products or
services directly within their circle and network. Trust is something difficult
to attain instantly whichever type of business in the industry you are. But, word of mouth simply can increase the
odds your customers will rely on you for their need.<o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
<span style="line-height: 115%;"><span style="font-family: inherit;">Making
your customers fanatic for your brand can be a challenge and can take some
time. But one way that word of mouth can
help you on this stage was through the creation of a customer referral program
for your brand. Being referred
especially by a peer can typically preserve the loyalty longer than any other
means of business referrals. People normally tend to have a stronger and
more reliable attachment to a brand if known acquaintances like family or
friends share a bond to the same brand.</span></span></div>
<b><span style="font-family: "calibri" , "sans-serif"; font-size: 11.0pt; line-height: 115%;"><br /></span></b>
<span style="font-family: inherit;"><b><span style="line-height: 115%;"> 3. </span><span style="text-indent: -0.25in;">Word of mouth can get your brand trending.</span></b></span><br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgaEzOQKbIvO1hi4YixtCe4hVl9LlPFwvhg4dOWRcoG_S8HiPp4ZkwQnrL2lOLjdNWlww3mEWy6ucxukh8orNrpimtdUbmneqVgGL8K98mfjtIzUUpTlXZITYXVUaKHM9xCdzijKRaQtb35/s1600/seoprimer-trends.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="318" data-original-width="500" height="253" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgaEzOQKbIvO1hi4YixtCe4hVl9LlPFwvhg4dOWRcoG_S8HiPp4ZkwQnrL2lOLjdNWlww3mEWy6ucxukh8orNrpimtdUbmneqVgGL8K98mfjtIzUUpTlXZITYXVUaKHM9xCdzijKRaQtb35/s400/seoprimer-trends.jpg" width="400" /></a></div>
<b><span style="text-indent: -0.25in;"><span style="font-family: inherit;"><br /></span></span></b>
<b><span style="text-indent: -0.25in;"><span style="font-family: inherit;"><br /></span></span></b>
<br />
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<span style="font-family: inherit;">Getting viral and trending online is what most marketers
think about when it comes to harnessing the power word of mouth. While it may be nice to end the campaign
getting viral on social media networks, word of mouth has impacts beyond a
one-time viral euphoria. Remember that getting your business on top requires
maintenance to stay on the slot. You
must therefore exploit and harness the ways to make your brand not just a
passing trend. A fad can be a slow and
steady buzz that can engage and influence your customers and brand ambassadors
to talk about your brand endlessly.<o:p></o:p></span></div>
<span style="line-height: 115%;"><span style="font-family: inherit;">Word of mouth is one exciting marketing
technique that offers endless possibilities to keep your brand on top of the
market. We’ve only presented a few but
we’re sure you can add up some more. Let’s
talk! Comments and replies are open below.</span></span><br />
<div class="MsoListParagraph" style="mso-list: l0 level1 lfo1; text-indent: -.25in;">
<o:p></o:p></div>
Anonymoushttp://www.blogger.com/profile/09697795071335304789noreply@blogger.com0tag:blogger.com,1999:blog-480459423230282005.post-67157420974350471592016-12-13T20:30:00.002-08:002016-12-13T20:31:58.992-08:00This maybe the reason why you lost that Google Review Stars<span style="font-family: "arial" , "helvetica" , sans-serif;">I stumble upon this on one of my social media hangouts. And this maybe one reason about how Google's mind boggling algorithm works.</span><br />
<div class="separator" style="clear: both; text-align: center;">
<a href="http://seoprimer.blogspot.com/2016/12/this-maybe-reason-why-you-lost-that.html"><img border="0" height="273" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjtzlfD-QFGFmWK-HZ5P4NSmbEYpFhd6lrv8iplsM5J5IUo-73IZdpz4icY74VhxWB6UsAAG-3Bkfw5seZZAGcZS423AiduPg-Im6AQCCwN1rnS3wyJ1m9fNplLizSX-s8Tgw4cBgPW5vKf/s320/GOOGLE-Rules-of-Review-Quality.jpg" width="320" /></a><span id="goog_882768064"></span><span id="goog_882768065"></span><a href="https://www.blogger.com/"></a></div>
<span style="font-family: "arial" , "helvetica" , sans-serif;"><br /></span>
<span style="font-family: "arial" , "helvetica" , sans-serif;"><br /></span>
<span style="font-family: "arial" , "helvetica" , sans-serif;">But really now, Google still ain't telling a thing! LOLS... </span>Anonymoushttp://www.blogger.com/profile/09697795071335304789noreply@blogger.com0